Current Progressive Dairy digital edition

Handling conflict and crisis

Progressive Dairyman Editor Fredric Ridenour Published on 24 February 2016
Training for crisis and conflict

Have you ever had to deal with conflict on your farm? Do you have a preparedness plan in place the next time a crisis hits? Or do you just feel like going somewhere that doesn’t have snow in the middle of January?

Dr. Becky Stewart-Gross



These were the main discussion points at the PDPW’s Managers Academy held in San Antonio, Texas, January 19-21.

Jordan beeman, President of HeartBrand Beef Inc.

Participants from 16 states received good instruction and excellent food and went home with some ideas on how to handle the next unpleasant event that may arise in their day-to-day operations.

Heartbrand beef's Akaushi beef

Many simply enjoyed being somewhere warmer than where they came from.


Kitchen Pride, a mushroom harvesting facility

PDPW continued its tradition of putting together a great training experience and plans are already starting to come together for next year’s gathering.  PD

Dinner and a rodeo were provided

PHOTO 1: Two solid days of intensive conflict and crisis training were given. Photo by Ray Merritt

PHOTO 2: Dr. Becky Stewart-Gross, author of “The Leader’s Communication Toolkit,” emphasized the need to understand conflict strategies and how to communicate non-defensively. Photo by Ray Merritt

PHOTO 3: Jordan Beeman, president of HeartBrand Beef Inc. in Flatonia, Texas, gave a tour of the ranch and answered participants’ questions. Photo by Ray Merritt


PHOTO 4: Heartbrand Beef’s Akaushi beef, or Kobe-style beef, is currently on the menu at a growing number of fine restaurants across the country. Photo by Fredric Ridenour.

PHOTO 5: One of the tours was of Kitchen Pride, a mushroom harvesting facility in Gonzales, Texas. Kitchen Pride harvests more than 260,000 pounds of mushrooms every week. Photo by Ray Merritt

PHOTO 6: Dinner and a rodeo were provided at the Tejas Rodeo Company in Bulverde, Texas. The 53-acre facility offers live country music and dancing, mechanical bull riding and horse riding lessons. Photo by Fredric Ridenour.